intro

Hello,

My name is Jan Kamphuis, marketing analist for Unicef in the Netherlands.
I've been working for this organisation for the last 8 years (market research, data analysis, profiling etc.).

I hope this session will expand my knowledge concerning the strategic aspects of segmenting and marketing. Most of all, I am looking forward to learning from the other masterclass participants.

P.S.:
During this session, I replace my collegae Jan Willem Hoogeweegen.